91Ƶַ

Skip to main content

Henley's Summer Start-Up Boot Camp energises aspiring entrepreneurs

Picture19

The Henley Enterprise Lab at Henley Business School, in collaboration with Rebel Business School, hosted a successful Summer Start-Up Boot Camp from 17-21 June 2024.

Sponsored by Westcoast, a leading UK ICT distributor, the event saw over 100 students and local entrepreneurs register for the Boot Camp which had a sales-first approach to 91Ƶַstart-ups, emphasising minimal resources and essential skills.

Jurek Sikorski, Director of Henley Enterprise Lab, opened the event and introduced facilitators from Rebel Business School, Simon Paine and Angie Beeston. Angie led the first day by sharing five key bootstrapping strategies with participants. Past participant Niloofar Razavi told her success story of starting a yoga therapy business, while Alex Tatham, Executive Director at Westcoast, encouraged ambition and agility for those looking to start winning businesses.

Alex Tatham addressing the Boot Camp participants
Alex Tatham addressing the Boot Camp participants


Alex Tatham, Executive Director at Westcoast, said of the event,

Henley is the leading Business School in our region and this boot camp is one of the many collaborations Westcoast has with education in the UK. I am delighted the week was such a success.

Simon led a session on sales and marketing methods like cold calling, tradeshows, social media, and networking, emphasising that "selling is not telling; it is asking." The mid-week sessions featured 'Website Wednesday,' where participants learned to create websites using Wix. This was followed by a focus on social media strategies, with Angie explaining how platforms like TikTok drive sales, and participants then showcased their newly created websites.

Angie discussing with participants some of the key elements required to bootstrap a business
Angie discussing with participants some of the key elements required to bootstrap a business


The final day brought together a panel of experts discussing key commercial, employment, finance, Intellectual Property, legal, and tax matters. Moderated by Jurek, the panel emphasised the importance of professional advice. Angie closed the Boot Camp with the '12 Rebel Principles,' focusing on confidence, customer retention, and an urgent drive to succeed.

Jurek Sikorski joined by four industry professional panellists
Jurek Sikorski, far left, joined by four panellists listed from left to right: Ash Arif Partner at Clarkslegal LLP, David Askew Relationship Director Technology Team at the NatWest Group, David Brookes Regional Managing Partner at BDO, and Neal Carey Relationship Manager at Thames Valley NatWest


The week concluded with participants feeling confident and excited to develop their 91Ƶַideas, widely praising its practical approach. Here is some of what the participants had to say about the bootcamp:

"Learning that if you don’t ask you don’t get, you have to ask for the sale. There is a massive emphasis on building relationships with other 91Ƶַand customers and staying persistent"
"The most important thing in 91Ƶַis to actually take action. Thinking about the first thing that can be done to take the 91Ƶַfrom 0 to something."

Find out more about the Henley Business School Summer Boot Camp.

Published 1 July 2024
Topics:
Department news Entrepreneurship

You might also like

Planning expert appointed chairman of New Forest National Park Authority

16 October 2020
Planning expert Professor Gavin Parker has been appointed as chairman of the New Forest National Park Authority.
Henley news Department news

Henley Centre for Entrepreneurship shares report on Henley Summer Start-Up Boot Camp 2022 impact

9 August 2022
Following on from the Henley Summer Start-Up Boot Camp 2022, a week-long event held from 20-24 June to help current students, alumni and local entrepreneurs create and develop their own 91Ƶַfrom scratch, Henley Centre for Entrepreneurship (HCfE) has published an impact report detailing how participants benefited.
Department news

Proposed changes to policies on degree apprenticeships

31 August 2021
James Farr, External Engagement Manager, gives an oversight into what the proposed changes from the Institute for Apprenticeships and Technical Education (IfATE) mean for Henley and employers.
Department news